Professional sessions of Cultural Heritage,
Preservation, Sustainability and Promotion
Andalucía Film Universe
March 9 and 10, 2022
Espacio Marqués de Contadero -
Heritage Sessions is an initiative promoted by Andalucia Film Commission within the framework of its Andalucia Film Universe strategy and which aims to discuss relevant aspects of the film industry in relation with the territory, its culture and economy.
These conferences will focus on the enhancement of historical and architectural heritage and unique spaces such as filming sets.
The sessions are aimed at professionals in the management of public and private monumental heritage, film offices and film commissions managers, and professionals in the audiovisual industry with different profiles.
10:00 a.m. Opening
Mr. Carlos Rosado
Presidente of Andalucía and Spain Film Commission
Mr. Antonio Jiménez
Head of Sevilla City Office
10:10 a.m. Andalucía Film Universe, the origin of everything. Presentation of Andalucia Film Commission
Ms. Piluca Querol. Director of Andalucía Film Commission
10:30 a.m. Cinema and Heritage. Master Class
Ms. Libe Fernández. Architect with a postgraduated degree in “Rehabilitation, Restoration and Architectural Heritage”
11:30 a.m. Filming at a monument. Enhancement of the heritage sites and their management
Ms. Gema Embí Nájar.
Director of the Monumental Ensemble of Alcazaba in Almería
Ms. Isabel Rodríguez Rodríguez.
Director – Curator of Real Alcázar of Sevilla
Mr. Juan Salvador Lopez.
Chief of research and dissemination service in the Council of the Alhambra
Ms. Eva Morejón.
Head of Castillo de Almodóvar del Río
12:30 p.m. Pause
1:00 p.m. Industry & Film Commissions, open discussion. Challenges of shooting in a heritage location
Ms. Manuela Ocón.
Association of Audiovisual Production (APPA)
Mr. Fernando Victoria de Lecea.
President of the Assoc. of Audiovisual Production Companies of International Productions (PROFILM)
Ms. Oti Yebra.
President of the Association of Technicians and Companies of the Audiovisual Sector in Almería (TESA)
Mr. Ernesto Chao.
Professional Association of Audiovisual and Cinematographic Technicians of Andalusia (TeSeA)
Ms. Teresa Azcona.
General Director of the AVS HUB of Spain Film Commission
Ms. Piluca Querol.
Director of Andalucía Film Commission
2:00 p.m. Break
3:00 p.m. Discovering Universes: a route through the city with thematic stations.
Mr. Juan Ruesga.
Architect and Stage designer. Architecture theme station
Mr. Ulises Custodio.
Logistics manager in Fundación Nao Victoria. Maritim shootings theme station
Ms. Luz Molina.
Sustainability theme station
Mr. Joaquín Ortega.
Director and action coordinator in NOIDENTITY. Security theme station
10:00 a.m. How film tourism impacts in heritage locations.
Master class that discovers how the cinema-heritage binomial works
Mr. Michelangelo Messina. Expert in cultural management and Director of the Ischia Film Festival
With Mr. Paulino Cuevas. Lawyer and producer
11:00 a.m. The Universe of Andalucía. Good practices within the Network of Film Cities
Mr. José Manuel Navarro Pérez.
Almería Film Office
Mr. Juan Manuel Alcedo Fernández.
Cádiz Film Office
Mr. José Luis M. de Carvajal Rodríguez.
Director of Córdoba Film Office
Ms. María Dolores Moleron.
Coordinator Granada Film Office
Representative of Jaén Film Office
Mr. Jordi Martí.
Technician of the Tourism Innovation Agency – Huelva Provincial Council
Ms. Gloria Méndez-Trelles.
Axarquía Film Office
Ms. Paula Moreno / Mr. Ramón Gavira.
Carmona Film Office
12.30pm. D. Antonio Muñoz. Mayor of Sevilla
12:45 p.m. Pause
1:00 p.m. “Everything you want to know and nobody has told you”. How to shoot in a heritage location
Mr. Manuel Claro
Director of Portugal Film Commission
Ms. Lala Obrero.
Mr. Manuel Hurtado
Responsible for Activities and Visitor Service of the Real Alcazar of Seville
Mr. Paulino Cuevas
Lawyer and Producer
2:00 p.m. Closing session
Activity granted by the Ministry of Culture and Sports
In collaboration with
And supported by